Pragmatic Play Expands into South Africa with SuperSportBet Partnership

Pragmatic Play has announced a new partnership with SuperSportBet, bringing its extensive portfolio of online slots to players in South Africa. This collaboration will see popular titles like Gates of Olympus and Sweet Bonanza integrated onto the SuperSportBet platform, enhancing the gaming options available to local players.

This latest deal further cements SuperSportBet's growing presence in the South African market. Earlier this year, the operator secured partnerships with major football clubs Orlando Pirates and Kaizer Chiefs, as well as forming an agreement with Kiron Interactive in February 2024.

Grant Greeff, Managing Director at SuperSportBet, expressed enthusiasm for the partnership, stating: "We are thrilled to integrate Pragmatic Play’s renowned slots into our portfolio. Its premium content provision will enhance our offering, providing players in South Africa with the very best in iGaming entertainment."

Echoing this sentiment, Irina Cornides, COO of Pragmatic Play, highlighted the significance of the deal: "Partnering with SuperSportBet offers an exciting opportunity for Pragmatic Play to deliver unrivaled gaming experiences to more players in South Africa."

SuperSportBet, which launched in early 2024, is owned and operated by the KingMakers Group and has been rapidly expanding its reach in the region.

For Pragmatic Play, this partnership marks another milestone in an already eventful year. The company has been actively expanding, securing a partnership with Sporting Risk in January to enhance its sports betting features. Additionally, it became Flutter’s exclusive live casino tables provider in the UK & Ireland and was announced as the main sponsor of Aprilia Racing for the MotoGP 2025 season.

With this latest collaboration, Pragmatic Play continues to strengthen its foothold in key global markets while delivering top-tier gaming experiences to a growing player base.

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