Responsible Gambling in Spotlight at Canadian Gaming Summit
In the rapidly evolving landscape of digital gambling, the advent of cutting-edge technologies and innovative marketing strategies brings both opportunities and challenges. Among these, ensuring player safety stands out as a critical concern that must not be overlooked. The upcoming Canadian Gaming Summit aims to place responsible gambling at the forefront, providing attendees with essential insights into safeguarding practices and ethical marketing strategies designed to promote growth while prioritizing player well-being.
The 300-person Player Protection Symposium (PPS) is set to convene at the Metro Toronto Convention Centre in Toronto on Tuesday, June 18, a day before the main events of the summit. This symposium will address key issues in player protection, including effective strategies for marketing responsible gambling, safeguarding high-stakes players, and building a reputable brand for operators.
The symposium will commence with a panel discussion titled ‘Safeguarding the Stakes: Strategies for Player Protection at the VIP/High Roller Level.’ This session will focus on the urgent need to protect high-stakes players. Featuring speakers Martin Lycka (SVP Regulatory Affairs and Responsible Gaming, Entain), Bill Pascrell III (Partner, PPAG), Adi Markus (Director of Customer Success, Optimove), and moderator Jay Robinson (Principal, JR Consulting), the panel will explore the latest player monitoring technologies and establish a framework to enhance the standard of care for VIP players.
Another significant panel, ‘Ethical Engagement: Harmonizing Branding and Responsible Gaming Efforts,’ will examine how effective branding can support responsible gambling initiatives. Industry experts Sarah Brennan (Sr Director Compliance, BetMGM), Aaron GlynWilliams (Director Social Responsibility, OLG), Riona Mohan (Director of Marketing, Betty), Jacob Hargaden-Llewellin (Country Manager Canada, LeoVegas), and moderator Ilkim Hincer (Partner, Fogler) will discuss the synergy between responsible gaming and marketing teams. They will also highlight strategies to portray genuine customer care and build player trust.
The ‘Navigating Responsible Marketing: Ensuring Compliance and Promoting Safe Gambling Practices’ panel will delve into best practices for marketing teams committed to promoting products ethically and responsibly. Featuring Gavin Whiteley (CMO, Great Canadian Entertainment), Ryan McCarthy (Director of Player Health, BCLC), and Tyjondah Kerr (Director of Social Responsibility, OLG), the discussion will cover how to avoid regulatory scrutiny and public backlash. It will also explore methods to prevent marketing to vulnerable players and the risks and benefits of high-profile celebrity endorsements.
The symposium will conclude with the panel ‘Unified Visions, Diverse Paths: Responsible Gaming Initiatives Across Canadian Provinces.’ Esteemed speakers Paul Burns (President, Canadian Gaming Association), Catherine Jarmaine (Director, Industry Programs and Monitoring, iGaming Ontario), and panel moderator Mike Maodus (Senior Associate, Blake, Cassels & Graydon LLP) will discuss the various responsible gambling programs implemented across Canadian provinces. They will share provincial insights and exchange effective solutions that can benefit all regions.
The Canadian Gaming Summit’s focus on responsible gambling underscores the industry's commitment to fostering a safe and ethical gaming environment. By bringing these critical issues to the forefront, the summit aims to equip delegates with the knowledge and tools needed to ensure player protection in an increasingly digital age.
SusanTheUnique Play'n GO keeps expanding, but it seems like their focus is more on growth than providing fair gameplay. With RTPs this low, it's hard to see how anyone can actually win. I’ll be staying away from these games in Michigan!
ChristopherTheXtraordinary It's worrying to think that Denmark’s gaming streamers could shift towards promoting casinos, especially with younger audiences in mind. Gambling content has no place in platforms where minors are involved.
AndersonSarah It's about time the French government addressed the illegal gambling issue. Legalizing online casinos could protect consumers and bring in much-needed tax revenue. However, the focus should be on ensuring fairness in the RTP, or players will simply continue flocking to illegal sites where the odds are better.
CharlesThomas Dude, you're just lucky. This is one of those times when fortune smiled on you. But don't think it will always be like this.
BrianTheZealous Gamstop’s 5-year auto-renewal option is a positive step forward, but it’s frustrating to see gambling ads everywhere, even in places like schools and playgrounds. It’s time to prioritize protecting our children over profits.
AllenBetty9 It’s great to see Yggdrasil securing its place in Denmark with this licence, but the low RTP in licensed casinos is a real concern. Players deserve better value for their money in regulated markets!
AllenNancy5 This is a great initiative by BetBlocker! Expanding their services into African languages shows a strong commitment to inclusivity and responsible gambling. Kudos to the team for recognizing the need in Zambia!
JosephTheMad Trudeau’s resignation marks the end of a significant chapter in Canadian politics. While his leadership faced challenges, he also brought forward major policies like carbon pricing. It will be interesting to see how the Liberals redefine themselves moving forward.
SandraTheXtraordinary Rather than banning gambling ads outright, the focus should be on ensuring they target appropriate audiences and include clear warnings about the risks of gambling. This way, we can address addiction concerns without stifling the industry.
AnthonyTheMad It's worrying to see that the minimum RTP might drop to 80-90%. This could discourage Finnish players fr om participating in licensed platforms and push them toward unregulated markets wh ere the RTP is potentially higher. Clear regulations on RTP are essential for protecting players.
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A s someone who's seen firsthand the impacts of problem gambling, it's reassuring to see these efforts to promote player safety. The panel on responsible gaming initiatives across provinces sounds especially promising. Sharing insights and effective solutions can really help create a unified approach to responsible gambling across Canada.
I'm really impressed by the diverse range of panels at the symposium. It's crucial that operators learn to balance growth with ethical practices. The discussions on responsible marketing and protecting vulnerable players are particularly important. Kudos to the Canadian Gaming Summit for prioritizing these issues!
It's great to see responsible gambling taking center stage at such a major event. The industry's growth shouldn't come at the expense of player safety. Looking forward to seeing what new strategies and technologies will be discussed to protect players, especially those at high-stakes levels.