BetMGM Partners with Slots Influencer Brian Christopher as Brand Ambassador

BetMGM has announced an exciting new partnership with Brian Christopher, a top online streamer known for his BC Slots personality. Christopher, who boasts a substantial following, will now serve as a brand ambassador for BetMGM, bringing his loyal audience along for the ride.

Bringing the Brand to Life

Brian Christopher is thrilled about the partnership, stating, "BetMGM is the ultimate real money gaming destination for us true slots lovers. Partnering with the King of Casinos means I get to bring the top platform with the newest and greatest games to the BC Slots universe. I cannot wait for our fans and players to see what we are building together."

As part of this collaboration, Christopher will stream his gameplay on BetMGM's real-money online casino channel. Additionally, he will participate in in-person events at select BetMGM properties, engage in promotions on social media, and host virtual play events.

Smoke-Free Gaming

While Christopher will make appearances at various BetMGM properties, he remains a staunch advocate for smoke-free casinos. Consequently, he will only stream from MGM properties that are either completely smoke-free or have designated non-smoking areas.

"Brian Christopher Slots' influence extends far beyond captivating videos," said Oliver Bartlett, BetMGM Vice President of Gaming Product & Content. "This partnership allows Brian to showcase his personality and enthusiasm for our industry while engaging interested players into BetMGM's wide variety of casino games."

Growing Empire

Brian Christopher's reach is impressive. The Canadian streamer has nearly 2 million subscribers across his channels, and his social media content reaches almost 8 million people each month. During the Canadian Gaming Summit, Christopher shared that his partnership with Carnival Cruises regularly attracts 500-750 people who join him to play in the ship's casino.

Beyond real money gambling, Christopher also streams his play on sweepstakes casinos and social occasions. He operates a website, FlipTheSwitch.com, which provides written content and offers a community space for his fans to interact and engage with one another.

BetMGM's partnership with Brian Christopher is poised to bring a fresh and dynamic approach to their brand, leveraging Christopher's influence and enthusiastic audience to further enhance their presence in the online gaming community.